ECOFREEZ
Ecofreez is a premixed, recycled engine coolant, which makes it a little more environmentally friendly in comparison to its competitors.
I was briefed to rebrand the company and its product (which had the same name). The main aim was to highlight that the product was 'green'. And, to make it stand off the shelf.
I designed a logo which killed two birds with one stone - A close crop of the logo mark made for a great label design - which maximized it's ‘green' look & feel and helped reinforce its new corporate identity.
My role:
Designer
More Packaging & Merchandise
Packaging & Merchandise